For Immediate Release:
July 24, 2024
Contact:
Reed Bolonyi 202-483-7382
Milton, Ont. –
In remembrance of the chickens who were killed when the truck carrying them collided with another vehicle and crashed into a median on Highway 401 earlier this month, PETA has placed a memorial billboard near the site—and close to several restaurants serving chicken—reminding viewers that the crash victims were individuals who suffered immensely only because people wanted to eat them.
“Every one of the chickens killed in this crash was a thinking, feeling being who died in pain and terror, and the traumatized survivors deserve far better than to have their throats slit and their bodies carved up for meat,” says PETA President Ingrid Newkirk. “PETA urges everyone to please go vegan and help spare animals a terrifying death in a slaughterhouse or in a cramped transport truck.”
Each year, millions of chickens are trucked to slaughterhouses, where workers cut their throats—often while they’re still conscious—and scald many to death in defeathering tanks. Each person who goes vegan spares nearly 200 animals every year, dramatically shrinks their carbon footprint, and reduces their risk of suffering from cancer, heart disease, strokes, diabetes, and obesity. PETA’s free vegan starter kit can help those looking to make the switch.
The billboard is located at the intersection of James Snow Parkway and Main Street E.—near McDonald’s, Galito’s Flame-Grilled Chicken, and Chainsmoker Urban Barbecue.
PETA—whose motto reads, in part, that “animals are not ours to eat”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow the group on X, Facebook, or Instagram.
